We strengthen
your positioning & branding
to accelerate your success.

Fairpreneur, THE WORLD NEEDS YOUR SMALL company!
LET's accelerate its growth BY LEVERAGING:

Brand
Strategy

Brand
Design

Web
Design

Communication
Strategy

Be prepared to sparkle, feel free & make money while doing good!

Lack of vision, direction, clarity, alignment, strategy, plan, visibility, influence, echo, exposure, clients, partners, network, growth, impact in your business? Let us take you by the hand. Just trust the process.

Founder·s

aspirations, values, skills

Value proposition

competitive landscape, pricing strategy, avatars, USPs

Brand essence

brand core messages

Website

UX & SEO-optimised

Business roots

vision, mission, values

Brand strategy

brand name, tagline, personality, territory

Brand identity

logos, colors, fonts, imagery, patterns, icons, graphic guidelines

Communication strategy

content strategy, social media presence, sales strategy

Why shall you trust us to [re]brand your business
for the greater good?

A strong ecosystem of small size enterprises is the future of our economies. It is the most adequate answer to the required agility, the crisis of purpose at the workplace, its collateral call for a meaning as well as for a deeper sense of participation in society. We have structured our agency to support & team up with small businesses, as a player of their size. We are part of this powerful movement of brave & bold risk-takers standing up for a healthier economy, convinced that doing business is doing good.

Solo'preneurs

The head of a small business who works alone, sometimes with a right-hand man, and then with a team of freelancers when he moves away from execution to focus on the vision.

Duo'preneurs

Team of 2 founders or a couple running a small business, sometimes with a right-hand man & a team of freelancers.

Start'ups

Growth stage:
TREE

Maturation stage:
BUILDING A TEAM & A SYSTEM

Team profile:
UP TO 10 FTE

The boldest businesses
hire the sharpest coachultants

A very handful and dedicated team with a great set of skills in its field of expertise. Availability and reactivity are both held in high regards, including kindness and patience toward their clients.

I knew I wanted to rebrand my company but didn't really know in which direction. Aurélie helped and guided me through coaching questions & professional input on where to focus and what to offer in a brilliant way! A combination of a lovely personality, experience, enthusiasm & knowledge made it a great experience!

Thank you Aurélie Bécat & Coralie Rocque for this amazing journey. It has been intense yet one of the most productive processes in my business life. Both of you are great to work together with. I look forward to further collaboration in the future.

Close & very guided process, easy to follow steps, everything is well organized, questions are answered quickly.

Working with Aurélie Becat at the beginning of the creation for my start-up company was priceless. Not only did our weekly meeting hold me accountable to do my assignments but she truly showed great interest and support in all aspects. I gain not only deeper insight and knowledge of how to think about branding and where to position my company but I also personally got more confidence in my own abilities as an entrepreneur. The structure was clear and my personal understanding of WHY I want to do my own company and why it has all the potential to succeed grew stronger along the way. Aurélie is professional, positive and helpful and I would recommend anyone to work with her in the future.

I had the opportunity to work with Coralie for my website. The process is simple: communicate the mood in which you want the site to appear and give Coralie the content of the pages you want. From that point on, Coralie put online a website that suits me, while taking into account my business obligations, which sometimes require the use of specific functionalities and adapting to my requirements with a tailor-made offer. Finally, she provides the necessary documentation and training videos produced by herself, which allows to take control of the site. Thank you Coralie!

Launching our second start-up we the support of Incubator Studio says it all; we are recidivist for good reasons: fun process, wonderful support, great results.

The team at Incubator Studio is highly efficient, creative and to the point. France at its best! A joy to work with and recommended.

Coralie entirely designed my website and she did a great job. Design is beautiful, simple and reflects my project and personality. She also supported me in creating my logo and was very understanding of my needs and tastes. She is dynamic, organized and creative ! I recommend her for all new entrepreneurs !

Aurelie was really helpful in coaching me to organize my brand. Very communicative and motivated. She loves her job and therefore is passionate and professional. I got positive results from the coaching very fast. She was always available and responsive. She knows where she is going! Aurelie has a plan to help find out what your life mission is, and from there, she builds a brand, which is exactly what I needed because being an artist or a photographer we don’t usually see ourselves as a brand or a business. She helped me put value on my work, build a pitch that feels comfortable and honest and learn how to sell my work in different areas that follow my line of life.

The collaboration and support that Coralie has offered me was highly professional and well adapted to my needs. She knows how to be flexible when required. Rigorous monitoring is ensured. She played the role of coach and guide in empowering design & support to achieve a beautiful website! Thank you for being here and sharing your expertise so generously.

With her boundless energy, sharp business acumen and hands-on experience, Aurelie is a fantastic adviser for any entrepreneur, from ideation to strategic reorientation, at ease with individuals as well as with established teams. One of her greatest strengths is her ability to quickly develop a coherent vision and a clear strategy, combining consumer psychology and understanding of the market. Aurélie has opened new perspectives for me, coached me along the way and tremendously boosted my energy. Thank you Aurelie!

Aurélie facilitated the definition of our marketing strategy and our company rebranding. She impressed me with her expertise and knowledge in the domain of marketing and I learnt a lot from Aurélie and benefit from it in all the pitches I do on behalf of our consultancy. I would describe Aurélie as an independent thinker with a clear vision on marketing and demanding (in a positive manner) towards her customers. We have grown as a company and the feedback we receive from our customers and network is positive without any exceptions. Merci à vous, Aurélie.

Aurelie helped me very much on all the different levels you need coaching when having a business and trying to grow, professionalize and make it ready for the next stage.

Working with Aurelie was a deep journey into my desired business. She guided me to know more about my strengths as an entrepreneur and gave me precious insights on the market. Hard working, hands on and always ready to share your ideas in order to have the "bright one". It was a pleasure to work with you!

Super fast turn around and willingness to help a small business get started!

Coralie created our website and she did a great job! She is very organized, efficient and she quickly understood what we wanted. Thank you a lot!

Incubator Studio is exactly what it says it is: a catalyst. Aurélie helped me to reconsider my business, my strategy and be more client-oriented. She is dynamic and focused, dedicated to her clients’ success. The work I have done with her saved me so much time and got me on track to have a business that l can be proud of.

The Team at Incubator Studio did an Audit for my website and the results exceeded my expectations. Coralie and Aurelie prepared a 20+ page report for me to be able to better understand how I can improve my website and during our face-to-face session, Aurelie was really passionate about helping me understand how to set up everything to give my clients a better experience online. She was very professional but also flexible, rephrasing when I didn't understand a concept and working with me and my ideas. I definitely would love to work with them in the future. Thank you again!

A professional and engaging service - highly recommended for those looking to create a new business and brand from scratch. I couldn't have started my journey without them.

Those ladies ROCK. At the end of my collaboration with Incubator Studio, I don't only have a beautiful website, I have a real commercial offer, a marketing strategy, a visual identity and the skills to use my website. A full package to lead solo-preneurs to success.

The clarity the Incubator Studio team gave me with regards to my business was priceless. Their support through the whole process - from what I wanted my brand to represent, to the creation of a visual brand identity - was excellent. I highly recommend the team for anyone looking to create and maintain a brand for their business. I'm so happy with my professional finished result. Thank you Incubator Studio!

Incubator Studio enabled me to get a clear vision. In my opinion, it is essential to rely on an expert, free from affection & absolutely neutral, in order to establish a sustainable strategy. Working with Aurelie has been a crucial decision. The support of Incubator Studio allowed me to concretely measure what a business owner has on his plate. Her professional skills also gave me a different perspective on my way of thinking & acting...

Finally an efficient, easy & simple service for a final result that is practical & that my clients like. For the first time, I hear my customers say "I recognized myself on your website" or "your website is amazing"! All in, a magnificent service that targets perfectly both the brand & the customers.

Incubator Studio created the red thread of ma petite boite verte & translated my professional project into words & visuals. The professionalism, expertise & creativity of Aurélie & Coralie are greatly appreciated & reflected in the quality of the deliverables. Thank you again!

I receive great feedback about my website & want to thank you warmly for your work. My customers are complimenting me & it has seriously boosted my business. Thanks again!

A beautiful experience, an offer adapted to my request: fast & efficient. The contract was fulfilled, from the idea to the execution. A modern & dynamic approach of project management for a result that looks like me.

I really appreciated the collaboration with Incubator Studio: the team has an excellent technical mastery (branding, website construction), they show a great availability and a real commitment with the client (listening, patience, problem solving), & I found their advice very relevant (creation, business strategy, marketing vision).

Aurelie & Coralie are the whole package. They have been fierce in driving our project from start to finish. The depth of their business knowledge & attention to detail helped us get our project off the ground & up and running. It has been a big learning curve to work with them , I recommend them wholeheartedly.

I would recommend any start-up or even established company to hire Incubator Studio. Just like you hire an accountant to do the books (because if you don't know how you should not do it) you should hire Incubator Studio to help you set up the structure of your business.

When you need to delegate the "building my website part" - because this is not your cup of tea & you need to focus on other priorities: Just go with Incubator Studio & do not think twice! The 2 ladies will be there to help you in making it happen! and you will learn in the process!

We sell AN EXPERIENCE, PROCESSES & RESULTS

Our coaching-based approach to niche consulting (which we define as coachulting®) & structured methodology BRAND HUB, ensure we take your business from where it currently is to where it deserves to be. This is how we collaborate for success:

CO-CREATION

We do not do FOR the clients, we do WITH them, convinced that co-creation is the most powerful form of collaboration. It ensures alignment & sustainable results. We apply a coaching-based approach to business consulting.

METHODO

We have designed a proprietary laser focused methodology to take our clients by the hand towards results, without wasting time or energy. Just trust us & rely on the process.

PRAGMATISM

We deliver actionable results, not slides. The root of our hands-on consulting is your business WHY. We build, measure, analyze & adjust at every stage. There is no such thing as an efficient one-size fits all.

Value

What we build with clients is readily marketable & therefore monetizable. In the absence of value, price is irrelevant & an investment becomes an expense. We sell the benefits, not the features.

EXPERTISE TRANSFER

At every stage of the project, we empower clients towards autonomy, train them, transfer skills & increase their expertise so their business generates more value even after we’re gone.

GLOCALITY

We are based in the international cities of Amsterdam & Paris, and serve our clients in English, French or Dutch, either face to face or remotely with smart collaborative tools.

URGENCY

Time is the most valuable asset. A business either grows fast, or dies slowly. We are a shortcut because we know the pitfalls, keep businesses away from time wasters & have a clear plan from alpha to omega.

Success insurance

As accountability partners of our clients, we are driven, powered & propelled by their results & are available to answer their strategic questions during the six months that follow the project completion.